The broadest and simplest definition of marketing states that it is the development and efficient distribution of products for consumer segments.

This is not true

Marketing in it's simplest lay man term is the the administration and procedure through which products and ventures move from idea to the client. It incorporates the coordination of four components. firstly, distinguishing proof, determination and improvement of an item, secondly assurance of its cost, thirdly, choice of a conveyance channel to achieve the client's place, and lastly advancement and usage of a limited time system.