Freddy sells health insurance packages for small businesses. He has been given the names of ten new businesses in his town. During the qualifying leads stage of the selling process, Freddy will likely try to assess which of the ten businesses

Those Businesses that need health insurance and can afford it

Explanation:

A few premises are important in this question;

Health Insurance packages

Small Businesses

New Businesses in town

Qualifying leads stage

First, not all small businesses are required to have group health insurance. According to the Affordable Care Act (ACA), small business employers with less than 50 full-time employees are not required to have group health insurance. As such, Freddy will be interested in those who require health insurance packages.

Secondly, these ten businesses are new, hence, they may not have enough capital or the economic capability at the moment to offer their employees health insurance package.

In this qualifying leads stage, therefore, Freddy is interested in those small businesses that see the need for the health insurance package and have the financial capability to afford it.