You work for a company that has marketed medigap products for many years. the company has added medicare advantage and part d plans and you will begin marketing those plans this fall. you are planning what materials to use to easily show the differences in benefits, premiums and cost sharing for each of the products. what do you need to do with your materials before using them for marketing purposes?

Question

Joel Hartman

Business

25 October, 08:34

You work for a company that has marketed medigap products for many years. the company has added medicare advantage and part d plans and you will begin marketing those plans this fall. you are planning what materials to use to easily show the differences in benefits, premiums and cost sharing for each of the products. what do you need to do with your materials before using them for marketing purposes?

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Answers (2)

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Aaliyah Sanders · Answer 1

What do you need to do with your materials before using them for marketing purposes? Once you develop new marketing materials, the materials need to be submitted for review to make sure they accurately describe and reflect the new items. All marketing materials no matter the company, need to be approved before they are pushed out to the public to gain their target markets interest.

Deandre Good · Answer 2

You must submit your materials to the plan you represent, so CMS can review and approve the materials to ensure they are accurate.