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2 March, 07:26

In what ways did blockbuster achieve better strategic fit than local stores

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  1. 2 March, 07:42
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    Blockbuster's ubiquity allowed it to reach a much larger market than smaller stores. In addition, its ability to satisfy higher demand with a larger variety of products was critical in its rise to prominence. Afterwards, the name brand and networking power of having many stores allowed it to achieve a much better strategic fit when compared to other stores.
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