Which of the following encourages consumers to choose a specific brand by offering a short-term price break?
A. Trade shows
B. Premiums
C. Product sampling
D. Merchandising allowance
E. Rebates
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Home » Business » Which of the following encourages consumers to choose a specific brand by offering a short-term price break? A. Trade shows B. Premiums C. Product sampling D. Merchandising allowance E. Rebates