Consumers are willing to pay more for a product if
they perceive the brand as better
there are many comparable products
it is a complementary product
their friends have had a negative experience with it
i chose a but it could be c too i dont know
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Home » Business » Consumers are willing to pay more for a product if they perceive the brand as better there are many comparable products it is a complementary product their friends have had a negative experience with it i chose a but it could be c too i dont know