Which marketing management orientation holds that a firm should have a customer focus to achieve sales and profits?
a. the production concept
b. the societal marketing concept
c. the marketing concept
d. the product concept
e. the selling concept?
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Home » Business » Which marketing management orientation holds that a firm should have a customer focus to achieve sales and profits? a. the production concept b. the societal marketing concept c. the marketing concept d. the product concept e. the selling concept?