To boost sales in the southeast, eagle brand is offering area supermarkets a trade deal on its sweetened condensed milk for the next 30 days. eagle brand hopes supermarkets will pass along the savings to consumers in the form of "specials." buyers at shop-n-save, a national chain of supermarkets, are buying enough eagle brand sweetened condensed milk through its southeastern regional buying office to supply all its stores nationally and shipping the canned milk to other parts of the country. shop-n-save is engaging in:

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Rosa Sheppard

Business

1 June, 05:11

To boost sales in the southeast, eagle brand is offering area supermarkets a trade deal on its sweetened condensed milk for the next 30 days. eagle brand hopes supermarkets will pass along the savings to consumers in the form of "specials." buyers at shop-n-save, a national chain of supermarkets, are buying enough eagle brand sweetened condensed milk through its southeastern regional buying office to supply all its stores nationally and shipping the canned milk to other parts of the country. shop-n-save is engaging in:

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Maritza Mays · Answer 1

Shop-n-save is engaging in what we call diverting. This a run through in sales in which goods envisioned for a certain market are diverted or unfocussed to be traded in another, typically without the awareness and knowledge or authorization of the main vendor.