Supernova Inc. wishes to enter a new market to expand its business. Realizing that the resources within the firm might not be significant to the new market the company has entered into an agreement with Alba Inc. that both the companies will combine their resources and skills to establish and manage a new business unit to serve the new market. Which of the following entry modes has Supernova Inc. adopted? a. Joint ventureb. Joint enterprisec. Joint undertakingd. Joint enterprises
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Home » Business » Supernova Inc. wishes to enter a new market to expand its business. Realizing that the resources within the firm might not be significant to the new market the company has entered into an agreement with Alba Inc.