Which statement is FALSE?

A. Some companies develop mission statements simply because owners or top management believe it is fashionable to do so rather than out of any real commitment.

B. Vision statements are more important than mission statements.

C. Managers at Johnson & Johnson (J&J) meet regularly with employees to review, reword, and reaffirm the firm's vision and mission.

D. Some strategists spend almost every moment of every day on administrative and tactical concerns, ignoring the importance of a clear mission.

E. Firms establish their vision and mission before their objectives in doing strategic planning.

The correct answer would be option A, Some companies develop mission statements simply because owners or the top management believe it is fashionable to do so rather than out of any real commitment.

Explanation:

The Mission Statement of a company is the formal summary of its aims, goals, objectives and values of the organization. Mission statement for every company is very important as it defines the goals of the company and gives a path to achieve those goals. It cannot be the case that top management just write it because it is fashionable to do so. Rather companies professionally formulate their mission statements in order to get themselves on track.