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3 August, 03:36

You are a marketing research consultant hired to organize focus groups for an innovative german-style fast food restaurant. what kind of people would you elect to participate in focus groups

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  1. 3 August, 03:46
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    Focus group for marketing research in German context:

    Age group:

    1. 18-30 years

    2. 30-45 years

    3. 45 and above age group

    Sources of income:

    1. Salaried

    2. Business man

    3. Students

    4. Bachelors

    5. Retired people

    6. Working women

    7. House wife
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