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7 December, 13:11

All the airlines that fly to the island country of Klerwada distribute tourist information pamphlets in their flights. These pamphlets are prepared by the tourism ministry of Klerwada to attract people to explore tourist destinations. Which of the following marketing strategies does this scenario best illustrate?

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  1. 7 December, 13:22
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    Place Marketing

    Explanation:

    Based on the scenario being described it can be said that the marketing strategy that is being illustrated is known as Place Marketing. This is a business strategy that focuses on mainly attracting different investors, visitors (tourists) or talent to the company/business. This is term brings in potential customers that increase revenue for the businsess.
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