When then-president of Chrysler Bob Lutz ordered the development of the Dodge Viper without supporting research but because it "just felt right," he was using the incremental model of decision making.

O True O False

The correct answer is the option: False.

Explanation:

To begin with, the incremental model of decision making process is the theory that states that when managers wants to select a set of new alternatives course in order to establish a new product they tend to choose those that are slightly, or incrementally, different from those that were use in past activities. Therefore that by using this model the managers do not encourage in big risks due to the fact that silghty changes are made in comparisson with the ones made in the past and therefore there will not be big costs.

To continue, in this case where Chrysler Bob Lutz ordered the development of the Dodge Viper without supporting reaserch but because it ''just felt right'' then he was not using the incremental model of decision making process due to the fact that big changes and costs will be caused by the decision of making that new product that never have been done before.