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1 September, 03:15

Mark, the business head of a firm, wanted to give New Year's gifts to his employees. He discussed this with his employees and decided to give leather computer bags. Mark stated that he did not want to give cheap bags, while a few employees said that they did not want exorbitantly priced designer name bags. Identify the step of added-value negotiation used in this situation.

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  1. 1 September, 03:38
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    Identify options.

    Explanation:

    Added value negotiation is defined as value that is added to a deal between parties to enhance relationship between them. It goes further than normal negotiation by providing something extra.

    It focuses on interest, develops options, and creates deals that benefits all parties involved.

    Mark did not want to buy cheap bags as a new year gift for his employees, while the employees did not want exorbitant bags.

    Mark is focused on adding more value than the employees expect in this scenario.
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