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3 February, 19:43

Which of the following terms refers to the development of individual offerings that appeal to different market segments while remaining closely related to the existing product line?'

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  1. 3 February, 20:11
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    You have not given any options to chose from but seemingly the answer is Line Extension.

    This happens when a company introduces additional items in the same product category under the same brand name such as new flavors, forms, colors, added ingredients, package sizes, etc ...
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