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6 May, 12:43

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Why are the 4 functions of a business (procurement, marketing, management, and finance important to a business's' success?

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  1. 6 May, 13:10
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    1. Procurement: all the activities that go into the purchase of goods and services.

    2. Marketing: presentation of goods and services to the customers with the aim of increasing sales.

    3. Management: the act of controlling all the resources that go in the business in a manner to ensure that the organizational goals are met.

    4. Finance is capital that is needed in business.

    Explanation:

    There are different aspects that ensure that a business can perform it's functions to ensure that the business goals are achieved. The four major functions of a business that will be considered are; procurement, marketing, management and finance. They are further elaborated below;

    1. Procurement

    Procurement can be defined as all the activities that go into the purchase of goods and services. They involve evaluating different offers from different vendors to determine the best product at an agreeable cost. most business needs resources to function. The resources can be labor or material resources. Procurement looks at ways in which these resources can be purchased with efficiency.

    2. Marketing

    Marketing involves the presentation of goods and services to the customers. The main aim of marketing is also to gain more customers and ultimately to increase sales. It involves the use of various marketing channels to achieve it's objective. A successful marketing strategy wins over more customers, which generally leads to more sales and profits. Since making profits is the main reason for business, a profitable marketing strategy is important for business success.

    3. Management

    Management is the act of controlling all the resources that go in the business in a manner to ensure that the organizational goals are met. The business resources include; human resources and material resources. When all the resources that go into a business are carefully managed, the potential of achieving organizational goals is also increased. Good management ensures business success

    4. Finance

    Finance is capital that is needed in business. The capital is usually monetary. Finance can be used to acquire various resources in form of salaries for laborers, raw materials and utility bills. Adequate and timely financing are needed to ensure that a business succeeds.
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