Ask Question
5 October, 16:49

Altoids uses various promotional tools, including advertising, in-store displays, sampling and cents-off coupons to build and maintain sales levels. This is an example of Integrated Brand Promotion (IBP). T/F

+4
Answers (1)
  1. 5 October, 17:19
    0
    The correct answer is "true"

    Explanation:

    Integrated Brand Promotion (IBP) is a marketing element that allows you to coordinate your communication and relationships with your customers. It is based in promotional tools, including advertising, in-store displays, sampling and cents-off coupons to build and maintain sales levels.
Know the Answer?
Not Sure About the Answer?
Find an answer to your question 👍 “Altoids uses various promotional tools, including advertising, in-store displays, sampling and cents-off coupons to build and maintain ...” in 📗 Business if the answers seem to be not correct or there’s no answer. Try a smart search to find answers to similar questions.
Search for Other Answers