Burger Boy Restaurant Corporation allows its trademark to be used as part of a domain name for BurgerBoyNY, Inc., an unaffiliated company. Burger Boy NY does not obtain ownership rights in the mark. This is ___.

Question

Beckham Robinson

Business

27 February, 20:05

Burger Boy Restaurant Corporation allows its trademark to be used as part of a domain name for BurgerBoyNY, Inc., an unaffiliated company. Burger Boy NY does not obtain ownership rights in the mark. This is ___.

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Matthias Humphrey · Answer 1

A License

Explanation:

Burger Boy Restaurant Corporation allows its trademark to be used as part of a domain name for BurgerBoyNY, Inc., an unaffiliated company. Burger Boy NY does not obtain ownership rights in the mark. This is a license. When one firm gives its rights to another firm under this type of contract, the ownership rights always remains with the parent company and licensee can't have ownership rights, they can use only the name and products of that parent company to the customers, but ownership held with the parent company. For example, when KFC and McDonald's gives the right to make and sell their products all over the world, the ownership rights are always reserved with the parent company.