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22 October, 16:49

Companies use advertising to shift consumer demand. On which of the following demand shifters do you think advertisers most often rely? a. changes in incomeb. the price of related goodsc. changes in tastes and preferencesd. the number of buyerse. expectations regarding the future price

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  1. 22 October, 17:00
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    C) changes in tastes and preferences

    Explanation:

    Advertising will try to change the tastes and preferences of consumers, i. e. advertising will try to make consumers like and want the product being advertised.

    Advertising cannot change the income of the consumers or the price of related goods.

    It will try to increase the number of buyers and some promotional campaigns that include advertising can temporarily change the price of the product being advertised.
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