Which of the following is the best example of direct-response print advertising? a. An advertorial A mailing from a travel agency that asks you to explain why your spouse deserves a dream vacation b. The opening Web page for ebates c. A magazine ad that asks you to call a toll-free number for more information d. An unsolicited e-mail that asks you to buy the services of a company that creates web pages

Question

Adolfo Campos

Business

20 May, 10:43

Which of the following is the best example of direct-response print advertising? a. An advertorial A mailing from a travel agency that asks you to explain why your spouse deserves a dream vacation b. The opening Web page for ebates c. A magazine ad that asks you to call a toll-free number for more information d. An unsolicited e-mail that asks you to buy the services of a company that creates web pages

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Answers (1)

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Julianne Anderson · Answer 1

c. A magazine ad that asks you to call a toll-free number for more information

Explanation:

The direct response print advertising is the advertising in which the customer get the immediate response from the advertiser about the advertisement in which the customer has an interest

Since in the given situation, the third options reflects the direct response print advertising in which the customer called the toll free information and immediately he or she get the response from the advertiser