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13 January, 15:05

Bruce has always wanted to own a Ferrari automobile. For him it will always be a dream because he will never be able to afford to buy one unless gets a better job and saves his money for several years. Is Bruce part of the potential market for Ferrari automobiles?

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  1. 13 January, 15:09
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    No because he does not have the money to buy a Ferrari.

    Explanation:

    potential market are people who may want and have the resources to buy a product.
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