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31 January, 03:43

What is the difference between a marketing strategy and a marketing plan?

A. There is no difference between a marketing strategy and a marketing plan.

B. A marketing plan is written first and forms the basis of the marketing strategy.

C.

A marketing strategy tells where a business wants to go and the marketing plan tells how to get there.

D.

A marketing strategy is rather flexible, but a marketing plan should not be revised once it has been created.

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Answers (2)
  1. 31 January, 03:55
    0
    You have the answer yet? I am stuck on this question as well!
  2. 31 January, 04:12
    0
    Answer:C
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