What is the difference between a marketing strategy and a marketing plan?
A. There is no difference between a marketing strategy and a marketing plan.
B. A marketing plan is written first and forms the basis of the marketing strategy.
C.
A marketing strategy tells where a business wants to go and the marketing plan tells how to get there.
D.
A marketing strategy is rather flexible, but a marketing plan should not be revised once it has been created.
Answers (2)
Know the Answer?
Not Sure About the Answer?
Find an answer to your question 👍 “What is the difference between a marketing strategy and a marketing plan? A. There is no difference between a marketing strategy and a ...” in 📗 Business if the answers seem to be not correct or there’s no answer. Try a smart search to find answers to similar questions.
Search for Other Answers
You Might be Interested in
Tanner, Inc. incurred a financial and taxable loss for 2018. Tanner therefore decided to use the carryback provisions as it had been profitable up to this year.
Answers (1)
When the government bails out failing banks, it creates a moral hazard problem; but when the government bails out homeowners who are defaulting on their mortgages, there is no moral hazard problem. TrueFalse
Answers (1)
In the middle of the fourteenth century, an epidemic known as the Black Death killed a third of Europe's population, about 34 million people.
Answers (1)
Prior to working at a VITA/TCE site, ALL VITA/TCE volunteers (greeters, client facilitators, tax preparers, quality reviewers, etc.) must:a. Annually pass the Volunteer Standards of Conduct (VSC) certification test with a score of80% or higher. b.
Answers (1)
Nile Corp. has identified three cost pools to allocate overhead costs. The following estimates are provided for the coming year: Cost Pool Overhead Costs Cost driver Activity level Supervision of direct labor $304,000 Direct labor-hours 760,000
Answers (1)
New Questions in Business
Which of these is a disadvantage of banking with national retail banks
Answers (1)
Emily has been waiting for a promotion to a management position for almost five years. She notices that men fill most of the higher-level jobs in her company. She suspects she is not being promoted because she is female. What term describes this? A.
Answers (1)
Below are the account balances for Cowboy Law Firm at the end of December. Accounts Balances Cash $ 3,600 Salaries expense 1,300 Accounts payable 1,600 Retained earnings 4,700 Utilities expense 1,100 Supplies 12,000 Service revenue 7,500 Common
Answers (1)
A company has a fiscal year-end of december 31: (1) on october 1, $12,000 was paid for a one-year fire insurance policy; (2) on june 30 the company lent its chief financial officer $10,000; principal and interest at 6% are due in one year;
Answers (1)
Marquese is making 10 pounds of trail mix from raisins and nuts. Raisins cost $3.45 per pound, and nuts cost $7.95 per pound. How many pounds of raisins and how many pounds of nuts should marquese use for the trail mix to cost him $6.96 per pound?
Answers (2)