When Hakim asked Mary where she wanted to go for lunch, she said Chili's because she went there at least once a week and always liked it. Mary conducted an internal search for information.

a) true

b) false

Question

Cara Novak

Business

27 September, 21:55

When Hakim asked Mary where she wanted to go for lunch, she said Chili's because she went there at least once a week and always liked it. Mary conducted an internal search for information.

a) true

b) false

+2

Answers (1)

Know the Answer?

Katrina Rush · Answer 1

Answer: True

Explanation:

An internal search involves a consumer making purchase decision based on reflecting on previous experience they have with the service/product of a brand. An internal search, is a very strong influencer of consumer purchase behavior.

Mary recalled her personal experience with Chili's restaurant when making a decision on where to get her lunch.

When Hakim asked Mary where she wanted to go for lunch, she said Chili's because she went there at least once a week and always liked it. Mary conducted an internal search for information.a) trueb) false

When Hakim asked Mary where she wanted to go for lunch, she said Chili's because she went there at least once a week and always liked it. Mary conducted an internal search for information.

a) true

b) false