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20 January, 09:59

When Whitney took over her father's sporting goods store, she evaluated some of her father's vendor relationships. She found that Rodney's Exercise Wear wasn't particularly profitable for the store. Although committed, his products were expensive, and he seemed inflexible. Whitney tried to work out a more amicable relationship with him by discussing her sales goals and new ideas for the coming year, but Rodney seemed uninterested. Which of the following elements crucial for maintaining strategic relationships is absent in the given example?

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  1. 20 January, 10:19
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    Open Communication

    Explanation:

    In business, open communication is really the capacity of anyone to obtain, access and share communication resources on one level in order to provide value-added facilities on yet another level in a layered communication system architecture under equal conditions with a transparent relationship between cost and pricing.

    It is important for business because it encourages your staff to become more involved and recognize that what they are doing counts to business success.
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