Samantha works as a salesperson for a real estate agency. She sold an apartment to a young couple a few weeks ago. During their conversation, Samantha kept taking notes of the couple's needs and preferences. She then showed them a suitable apartment. Because she knew the couple's budget from talking with them, she knew that the couple could afford the apartment. She realized that she had created "desire" in her customers. So, she simply handed them the purchase document and asked for their signature. Which closing technique did Samantha use in this scenario?
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Home » Business » Samantha works as a salesperson for a real estate agency. She sold an apartment to a young couple a few weeks ago. During their conversation, Samantha kept taking notes of the couple's needs and preferences. She then showed them a suitable apartment.