SuperStore is researching its options regarding the quickest way the company can increase sales. SuperStore's research should lead it to which of the following?

A. Price promotionB. Raise pricesC. AdvertiseD. None of these

Luisa is concerned about spending too much money eating out. Which of the following budget adjustments would not benefit her budget? A. Enrolling in cooking school B. Buying food in bulk C. Preparing her own meals D. Bringing a bag lunch to work

A firm's organizational culture refers to the formal organizational structure of the company, the control systems and incentives in place, and the human resources component.

The marketing plan is a. a plan of all aspects of an organization's strategy. b. written for each SBU. c. a written document detailing the activities to be performed to implement and control marketing activities. d.

Victoria is a marketing manager. A large part of her role is trying to assess what customers want and building long-term relationships with customers. What would likely complicate Victoria's job?

Four challenges faced by small businesses

Splish Brothers Inc. purchased equipment for $18000 on December 1. It is estimated that annual depreciation on the computer will be $3600.

Crystal is a single mother with 2 children. She can earn $10 per hour and can work up to 1,800 hours per year. However, if she does not earn any income at all, she will receive government benefits totaling $18,000 per year.

Planned spending through budgeting is part of the "spending" component of financial planning activities. is true or false

When there is a decrease in the price of a goodthe demand curve will shift to the right. The elasticity of demand will determine the degree to which quantity demanded falls.

The amounts recorded when the company sells products or provides services to customers are referred to as:A. LiabilitiesB. RevenuesC. AssetsD. Expenses