As the case indicated, over time some stores had stockouts of popular merchandise while other stores were overstocked with the same item. This could lead to disagreements between the stores and Zara's corporate headquarters, which is a form of

Question

Drake Reeves

Business

2 September, 22:21

As the case indicated, over time some stores had stockouts of popular merchandise while other stores were overstocked with the same item. This could lead to disagreements between the stores and Zara's corporate headquarters, which is a form of

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Answers (1)

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Peyton Barton · Answer 1

vertical channel conflict

Explanation:

Based on the scenario being described within the question it can be said that this is a form of a vertical channel conflict. This is a type of conflict that occurs between two or more individuals that are part of the same channel, such as a manufacturer, agent, wholesaler, retailer. Which in this case the conflict or disagreement is between two stores in the same industry (similar channel).