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Olivia Davila
Business
30 January, 02:51
What are the four elements of the marketing mix?
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Farley
30 January, 02:53
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The 4 P's:
Price - cost of the product
Product - the type of good being sold
Place - how the product will get to the consumer (store, internet, etc)
Promotion - what marketing activities will be used to communicate the product (advertising, sales, etc)
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