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28 October, 03:28

When a restaurant tests new dishes on volunteers and staff before adding them to the menu, it is

a. product-oriented

b. customer-oriented

c. sales-oriented

+2
Answers (1)
  1. 28 October, 03:37
    0
    b. customer-oriented

    Explanation:

    Product-oriented company is the company focus on the product only. They would put most effort on the quality enhancement or differentiation so as to offer as many choice as possible at the reasonable prices.

    Customer - oriented company is one that tries to figure out issues related to consumers' satisfaction and the demand of targeted market. Any changes of products and services would base on the needs of the market.

    => When testing new dishes on volunteers and staffs, they are trying to understand the taste, the preference of them and thinking about the adjustment to adapt their targeted segment.

    Sales - oriented company is the one that focus on raising the revenue. These firms tend to focus on looking for distribution channels to sell as many products as possible.
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