Explain how technology has dramatically affected the efficiency and effectiveness of finding customers.

Technology innovates more and more products in this century. It makes the lives of people much easier. Therefore, they are attracted to buy such products that are directly offered by these companies who have hired technicians and scientists to innovate products. Or, another case would be that they have bought these technologies from companies that have sold it to them. Technology provides efficiency and therefore, it makes an effective solution to attract consumers, or customers in the process.