Which one of the below choices is NOT a reason you should be measuring your social media ROI? Prove the value of social media within your organization. Show how social media can impact all departments, ranging beyond Marketing and Sales to HR to Engineering to PR. Show influencers how enticing it would be to work with your company. Understand and measure brand reputation and gain control of that conversation. Next

Question

Harold Berg

Business

14 July, 01:08

Which one of the below choices is NOT a reason you should be measuring your social media ROI? Prove the value of social media within your organization. Show how social media can impact all departments, ranging beyond Marketing and Sales to HR to Engineering to PR. Show influencers how enticing it would be to work with your company. Understand and measure brand reputation and gain control of that conversation. Next

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Raul Maynard · Answer 1

"Show influencers how enticing it would be to work with your company" is NOT a reason you should be measuring your social media ROI.

Option: C

Explanation:

On social media ROI evaluation is necessary to secure buy in and budget for an individual's social marketing approach. It also demonstrates you what works and what does not allow you to change assets and strategies to become more productive. ROI refers for capital returns. What this implies for your social media strategy relies on the goals of the company, such as brand recognition, sales, consumer loyalty, etc. But broadly speaking, ROI on social media is the total of all value-creating social media acts.