Let C stand for consumption spending, I for investment, G for government purchases, X for exports, IM for imports, DI for disposable income, and NT for net taxes. Consider the following identity and answer the questions that follow.
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Which of the following are the three characteristics that an advertising appeal should have? A. humorous, memorable, and interesting B. trendy, compelling, and appealing C. engaging, informative, and stylish D. unique, emotional, and entertaining E.
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