Hakimo Corp., a multinational corporation that specializes in audio equipment, has developed a wireless speaker that sits unobtrusively on a desktop. The tiny, yet strong, twin speakers use Bluetooth to stream music directly from a PC or MP3 player. This small wireless speaker, which is radically different from anything currently on the market, can most likely be classified as a:

Question

Ami

Business

31 August, 06:51

Hakimo Corp., a multinational corporation that specializes in audio equipment, has developed a wireless speaker that sits unobtrusively on a desktop. The tiny, yet strong, twin speakers use Bluetooth to stream music directly from a PC or MP3 player. This small wireless speaker, which is radically different from anything currently on the market, can most likely be classified as a:

+1

Answers (1)

Know the Answer?

Amaya Gonzalez · Answer 1

This is an example of discontinuous innovation.

Explanation:

Innovation can be defined as the introduction of a new product, a new process of production or a new source of raw material. It can be broadly classified into two types, namely, continuous and discontinuous.

When a new product is launched which is different from the existing products in the market and is likely to cause a change in the consumption habits, it is called discontinuous innovation.