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7 August, 12:09

Outdoor Adventures, Inc. operates a chain of very large stores that offer an incredible selection of sporting goods at very competitive prices. When Outdoor Adventures opens its first store in a new region, smaller sporting goods stores almost always experience a noticeable drop in sales. Outdoor Adventures stores can be classified as:

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  1. 7 August, 12:16
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    Category killer

    Explanation:

    Since in the question it is given that the Outdoor Adventures, Inc. operates a chain of very large stores of sporting goods at very competitive prices. Due to opening its first store, there is a drop in sales for small sporting good store because of category killer as it refers a store which keeps a variety of goods in its specialized field due to which it gains a competitive advantage.
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