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22 June, 04:18

One reason channels of distribution often pose longevity problems is that most middlemen

Multiple Choice

a. do not have sufficient knowledge of the target market.

b. lack product knowledge resulting in low sales volume.

c. do not maintain sufficient inventory to serve customers.

d. have little loyalty to their vendors.

e. tend to slow down distribution to extract higher commissions.

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Answers (1)
  1. 22 June, 04:25
    0
    d. have little loyalty to their vendors.

    Explanation:

    Brands are handled well by them in good times but as soon as the production fails or not able to meet demand, they start rejecting such products.
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