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15 November, 08:58

In two companies making the same product and with the same total sales and total expenses, the contribution margin ratio will be lower in the company with a higher proportion of fixed expenses in its cost structure. A. True

B. False

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  1. 15 November, 09:10
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    False

    Explanation:

    The contribution margin will be higher for the company with the highest fixed expenses. Contribution margin = selling price - variable cost

    For example:

    Company A Company B

    sales price per unit $100 $100

    total costs per unit $80 $80

    variable costs per unit $50 $40

    fixed costs per unit $30 $40

    contribution margin $50 $60
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