Ask Question
26 January, 02:41

FireFighters is a company that manufactures smoke detectors. It runs a newspaper advertisement that reminds people of the need to have a smoke detector on every floor of their house. In the advertisement, the company also asks people to think about this the next time they're in the smoke detector section of a hardware store. According to the information provided here, this is an example of

a. direct response advertising.

b. private label advertising.

c. primary demand stimulation.

d. selective demand stimulation.

+2
Answers (1)
  1. 26 January, 02:58
    0
    c. primary demand stimulation

    Explanation:

    Primary demand stimulation entails educating the customers about the benefits of an entire product category as opposed to a particular brand.

    In this instance, FireFighters is not promoting its product over the products of its competitors but is educating the public on the importance of smoke detectors as a whole. This is primary demand stimulation.
Know the Answer?
Not Sure About the Answer?
Find an answer to your question 👍 “FireFighters is a company that manufactures smoke detectors. It runs a newspaper advertisement that reminds people of the need to have a ...” in 📗 Business if the answers seem to be not correct or there’s no answer. Try a smart search to find answers to similar questions.
Search for Other Answers