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5 July, 17:31

The marketing of services differs from the marketing of products because services are tangible and separable from the service provider. True / False.

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  1. 5 July, 17:32
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    False.

    Explanation:

    Services are intangible. This means they do not have a physical presence and cannot be seen, touched and perceived as opposed to products which are physical in nature.

    Also, services are inseparable; meaning that they cannot be separated from the person providing the service.

    Products on the other hand are tangible and separable.
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