A. the industry and the competitive arena in which the company operates.
B. general economic conditions plus the factors driving change in the markets where a company operates.
C. the strategically relevant factors outside a company's industry boundaries-economic conditions, political factors, sociocultural forces, technological factors, environmental factors, and legal/regulatory conditions.
D. the competitive market environment that exists between a company and its competitors.
E. the dominant economic features of a company's industry.
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Home » Business » A company's "macro-environment" refers to: A. the industry and the competitive arena in which the company operates. B. general economic conditions plus the factors driving change in the markets where a company operates. C.