Ask Question
28 November, 18:42

The communication process begins with selecting a target audience - - the group with whom Take-A-Ride will be communicating. Which target market would be the most likely to find the bike-share program valuable, and thus be the most profitable for the firm?

1. Charleston college students

2. Tourists

3. Charleston resident

+1
Answers (1)
  1. 28 November, 19:07
    0
    2. Tourists

    Explanation:

    The communication process begins with selecting a target audience - - the group with whom Take-A-Ride will be communicating.

    Hence the target market would be the most likely to find the bike-share program valuable, and thus be the most profitable for the firm is that of the tourists.

    Most often the college students and residents generally will buy a bike if they need one to go around but Tourists cannot do that because they only stay around a few days. Hence the tourist market is that which will rent almost everything it needs because it is averse to permanent ownership.

    Tourists like to tour and they will need a take-a-ride package to be able to do so
Know the Answer?
Not Sure About the Answer?
Find an answer to your question 👍 “The communication process begins with selecting a target audience - - the group with whom Take-A-Ride will be communicating. Which target ...” in 📗 Business if the answers seem to be not correct or there’s no answer. Try a smart search to find answers to similar questions.
Search for Other Answers