In one test before product launch, customers try a sample product and are then surveyed to understand whether they would buy/use the product again. This is known as

a. Concept testing

b. Alpha testing

c. Premarket testing

d. Market testing

e. Pre-launch testing

Question

Zayden Cisneros

Business

22 March, 03:55

In one test before product launch, customers try a sample product and are then surveyed to understand whether they would buy/use the product again. This is known as

a. Concept testing

b. Alpha testing

c. Premarket testing

d. Market testing

e. Pre-launch testing

+2

Answers (1)

Know the Answer?

Kelton · Answer 1

Answer: c. Premarket testing

Explanation:

Premarket testing is usually performed before a certain product is brought to the market in order to determine customers satisfactions and whether they will use the products again.

In one test before product launch, customers try a sample product and are then surveyed to understand whether they would buy/use the product again. This is known asa. Concept testingb. Alpha testingc. Premarket testingd. Market testinge. Pre-launch testing

In one test before product launch, customers try a sample product and are then surveyed to understand whether they would buy/use the product again. This is known as

a. Concept testing

b. Alpha testing

c. Premarket testing

d. Market testing

e. Pre-launch testing