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24 February, 09:37

Consider two gas stations. One is located at a major intersection used by people commuting from populous neighborhoods to jobs located in the downtown area. The other is located on the outskirts of the city. Both gas stations sell high-grade or premium-grade gas for a higher price than low-grade or regular-grade gas. However, the gas station along the more congested route charges higher gas prices for all grades than the station on the outskirts of town. Product differentiation within and among these gas stations is based on which of the following? a. Styleb. Locationc. Quality

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  1. 24 February, 09:43
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    Consider two gas stations. One is located at a major intersection used by people commuting from populous neighborhoods to jobs located in the downtown area. The other is located on the outskirts of the city. Both gas stations sell high-grade or premium-grade gas for a higher price than low-grade or regular-grade gas. However, the gas station along the more congested route charges higher gas prices for all grades than the station on the outskirts of town.

    Product differentiation within and among these gas stations is based on which of the following Location and Quality.

    Explanation:

    Location is certainly one of the criteria, this is due to the reason that there is a difference in the price being charged for the same quality of the product.

    Quality is also another factor, the reason being that there are two different grades of gasoline. The price of one of them was raised high while the price for the other one was brought low.

    Thus, product differentiation within and among these gas stations is based on Location and Quality.
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