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13 February, 14:40

Identify a primary characteristic of reverse innovation. it is a type of business innovation driven by a social conscience. it supports sustainability by creating ways to reduce the carbon footprint of an organization or its products. it creates products or services that become so widely used that they largely replace prior practices and competitors. it takes products and services developed in emerging markets and finds ways to use them elsewhere.

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  1. 13 February, 14:51
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    Identify a primary characteristic of reverse innovation it takes products and services developed in emerging markets and finds ways to use them elsewhere.

    When you use reverse innovation you are changing the way a product was innovated in one market and trying to use it in another market. By doing this, you are able to keep the same product but redevelop it to fit new markets needs and expectations of the product or service.
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