Which of the following marketing variables is concerned with design, quality,

and packaging?

A. Product

B. Promotion

C. Place

D. Price

Which of the following is a disadvantage of a partnership when compared to a corporation? a. The partnership is more likely to have a net loss. b. The partnership is easier to organize. c. The partnership is less expensive to organize. d.

Dormer is the only fine dining restaurant in a small town. The opening of a new restaurant is viewed as a threat by some of the employees at Dormer.

In marketing, the form of competition that occurs when only one firm sells the product is referred to as

A call center employs workers and automatic answering machines. Each worker is able to answer a maximum of 5 calls per hour (6 hours a day; a total of 30 calls per day);

Which of the following, identified in an analysis of the general environment, is an opportunity for an entrepreneur who wishes to open a business providing "Fitness for Life" physical conditioning services (strength, balance, and flexibility

Identify an advertisement or commercial that targets only one of the generational groups. Describe the promotion in detail and identify the intended group.

From the Farm Fruits, a company that produces and distributes organic fruits for grocery stores, wants to market its fruits in such a way that children will beg their parents to buy them.

For a given constant required rate of return, the greatest portion of a preferred stockholder's return comes from increases in the price of preferred stock. a. True b. False

A good investment should do one or both of which two things?

Which of the following is a reason franchising has become popular in recent years? A) Franchise owners are free to set their own rules and operating standards, but they benefit from national ad programs ...