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22 July, 15:06

According to the enotes, what is it called if chipotle decides to make its own tortillas instead of buying them from a supplier? (taking over supply chain responsibilities of upstream supply chain partners)

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  1. 22 July, 15:18
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    This is known as backward integration. Backward integration is the process by which a company merges with its suppliers in the supply chain, it is a form of vertical integration where the company seeks efficiency improvement and to save costs.
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