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13 January, 17:14

With respect to the major participants in the advertising and promotions process, which of the following participants include sales promotion agencies, digital/interactive agencies, and public relations firms?

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  1. 13 January, 17:16
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    Specialized marketing communications service agencies

    Explanation:

    Based on the information provided within the question it can be said that the major participant that includes these are Specialized marketing communications service agencies. These agencies provide specific marketing communications services to other organizations, and include sales promotion agencies, digital/interactive agencies, and even public relations firms to deal with all aspects of marketing.
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