Firms that spend the greatest percentage of their revenue on advertising tend to be firms that sell
a. industrial products.
b. homogeneous products.
c. consumer goods for which there are no close substitutes.
d. highly-differentiated consumer goods.
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Home » Business » Firms that spend the greatest percentage of their revenue on advertising tend to be firms that sell a. industrial products. b. homogeneous products. c. consumer goods for which there are no close substitutes. d. highly-differentiated consumer goods.