A complex product development process, including an extensive business analysis to determine the possibility of success, are hallmarks of aa) genuinely new product. b) radically new product. c) new product failure. d) controlled new product. e) market share advance.

Question

Leland

Business

4 July, 14:33

A complex product development process, including an extensive business analysis to determine the possibility of success, are hallmarks of aa) genuinely new product. b) radically new product. c) new product failure. d) controlled new product. e) market share advance.

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Answers (1)

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Sharon Choi · Answer 1

The correct answer is letter "B": radically new product.

Explanation:

The process for planning a radically new product starts with a detailed review of the context where that good is going to be useful. That product could represent a disruptive or discontinuous innovation that changes consumer decisions being this the reason why it is imperative by the end of the review to rule out if the product has the opportunity to succeed or not.