The best way to increase customer equity is to find cost-effective ways to increase earnings from current customers while bringing profitable new customers into the fold. True or false?

true

Explanation:

Consumer equity refers to the product of supervision of the customer relations. Customer equity is the sum of all companies customers ' reduced lifetime prices. In layman's terms, the loyaler a customer is, the greater the valuation of the consumer.

The Customer Equity theory could be characterized as the quality of the possible future income generated by all the customers of a business throughout the company's corporate lifespan.

The business with elevated levels of Consumer Capital will be priced at a better price relative to a marketplace firm with low customer equity. Thus, from the above we can conclude that the given statement is true.