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23 July, 20:25

Explain the following term:-

a) market segment

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Answers (2)
  1. 23 July, 20:26
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    Answer:Market segmentation is a marketing term that refers to aggregating prospective buyers into groups or segments with common needs and who respond similarly to a marketing action
  2. 23 July, 20:52
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    Answer:market segment is a technique used to enable a business to better targets it products at the right customer

    Explanation:Is about knowing the specific wants or needs of customer group and then using those insight into providing products and services which meets customers needs and wants
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